A major part of the game is creating and sharing toy boxes with other players. This a huge bummer for Infinity fans, for a number of reasons. Sales might have been good ( it’s estimated the Star Wars-themed 3.0 racked up over $200 million last fall) but they weren’t good enough, and instead of trying to reassess plans Disney decided to cut bait, cancel the project, write down $147 million in losses and completely exit the console game publishing business. If you kept an eye on the Disney Infinity sections at stores it’s not that surprising-shelves were always stocked heavily with 2.0 and 3.0 figures, and some of the older 2.0 releases started popping up on the clearance rack at Target and other stores well before the cancellation was announced. Kotaku reported that unsold inventory helped kill the project-supposedly Disney made two million Hulk figures, and were only able to sell half that number. ![]() A victim of extreme expectations, Disney Infinity is being shut down because the second and third toy lines, which consisted heavily of Marvel Comics and Star Wars content, failed to hit overly optimistic sales projections. Disney Infinity fans are still coming to grips with last week’s unexpected cancellation of the toy-based videogame series.
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